Design for front cover of ‘Original + Dub’ published by Hesterglock Press
Rainy day. Gargoyle daughter:
Ident/Logo development – Optics/Optika
Working on logo to use across different platforms:
Blog – Packaging – Twitter/Instagram – Promotional items (tee-shirts/poster) – Letterheads – Other media (magazines/TV/Books/flyers) – Graffiti
Experimenting over different backgrounds on my artwork with the central area transparent and opaque. The identity/name of Optika Art is expressed in the O of the logo with art running through it and is designed to be sympathetic both large and small.
The logo transfers well over other images but so far is stronger over monochromatic backgrounds. This might be different on paper rather than with the back light of a computer.
Logo over monochromatic backgrounds:
And backgrounds with muted colours:
Digital sketches – Analogue prints